Afterglow Cosmetics

In 1991 in Los Angeles, entrepreneurial brothers Davis and Dean Factor, makeup icon Max Factors great grandsons, opened Smashbox Photo Studios. It quickly became a very popular place for famous photographers and the models and celebrities they were shooting. Models, makeup artists and other famous people passing through Smashbox Photo Studios asked Davis and Dean on an almost daily basis by if they could create a makeup line that was professional quality but looked great and remained on their faces under harsh conditions such as sweat and heat.

In 1996, business guru Dean and his brother David, a fashion photographer and leading celebrity, started Smashbox Cosmetics. They had access to great expert advice from product testers and makeup artists training and working at Smashbox Cosmetics. Their goal was to create a makeup line for use by makeup artists and a user-friendly makeup line for everyone else to enjoy. From sleek packaging to unique products, Smashbox Cosmetics is perfect for actors, makeup artists, everyday women, and people in between. People no longer have to worry about sweating off or smearing their makeup on the set or street. Read more in Afterglow Cosmetics